FOOD AND BEVERAGE MANAGEMENT

Influences upon prices decision making

Influences upon prices decision making- Price decision making is influenced by a variety of factors, both internal and external to the organization. Here are some key influences: Costs: Internal factors…

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Product differentiation in hotel and catering industry

Product differentiation in hotel and catering industry- Product differentiation in the hotel and catering industry involves creating unique attributes or characteristics in products or services that set them apart from…

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Overview of a marketing plan

Overview of a marketing plan- A marketing plan is a comprehensive document that outlines a company's marketing strategy for a specific period, usually a year. It serves as a roadmap…

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New product developmentā€brand names

New product developmentā€brand names- Developing a brand name for a new product is a crucial step in product development, as the brand name significantly influences consumer perception, recognition, and loyalty.…

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The hotel product and its components of physical aspects

The hotel product and its components of physical aspects- The hotel product typically refers to the combination of elements and services that hotels offer to their guests. These components can…

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Definition of product and service

Definition of product and service- Sure, here are straightforward definitions of both "product" and "service": Product: A product is a tangible item that is manufactured or produced through a process…

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